Pam Allyn on the Importance of Reading and Dreaming Big

LitWorld Founder and Global Ambassador for Scholastic's Read Every Day. Lead a Better Life. campaign, Pam Allyn, shares why reading helps children live a better life. This video underlines the importance of access, choice, involvement and reading practice, and provides insight on how Scholastic Book Fairs can help families and schools raise readers.

"The most meaningful gift that we as parents, and as educators, can share with children is our own involvement." -- Pam Allyn, Executive Director of LitWorld

For more information on Scholastic's Read Every Day. Lead a Better Life. campaign visit: http://www.scholastic.com/readeveryday/index.htm.